TIME TABLE
2013 Shortlist
Best use of Search – Retail
iCrossing - Multichannel Digital for the Launch of Heathrow Boutique
Lakestar McCann - Rustling feathers in the fashion market – Lakestar McCann & Missguided
MediaCom - Get Your Perfect Home Now
MediaCom Norway - Skoda Norway - A trustworthy car dealer
Propellernet - SportsShoes.com’s Search > Buying > Marketing Cycle
Performics UK - Performics UK, Performics Germany, Montblanc International
PushON - Defib Shop – putting search at the heart of the campaign
Verve Search - The Organic Viking Invasion for Miinto
Best Use of Search – Finance
Greenlight - L&G: Netting 400% more ROI from Paid Search for ISAs
Latitude Digital Marketing - High rankings and traffic for Asda Money
Lbi - Confused.com Multi-Signal Search SEO
MEC Global - Savings Tax Year End for Halifax.co.uk
Performics EMEA Centre - MoneyGram International: FY12 Acquisition
Propellernet - SuperKid Savers – Enhancing MoneySupermarket.com’s Savings Visibility
STEAK - Launch of Allianz Your Cover
ZenithOptimedia Poland - Aviva - Household Insurance
Best Use of Search Travel & Leisure
Caliber Interactive - First Choice Advent Calendar
Latitude Digital Marketing Ltd - Putting Non-Brand Keywords In The Driver’s Seat
LBi - Kuoni multi-signal search
LBi - LBi for lastminute.com
Performics UK - O2 - MAKING O2 A PRIORITY FOR MUSIC FANS AND BARGAIN HUNTERS
Propellernet - Room at the top - generating amazing returns through search marketing for Purple Parking
PushON - PushON and ChillFactore hit the slopes
PushON - PushON and Al Fresco – making holidays personal
Best Use of Search Gaming
Latitude Digital Marketing - Kerching! Hitting The Jackpot
theMediaFlow - Kaizen Internet Sportsbook Campaign
MEC Global - Nintendo SEO 2012-2013
Best Use of Search Third Sector
Latitude Digital Marketing - Maximising performance for Which? University
Outrider Sweden - Accurate measurement leads to better investment
Best Local Campaign
Cooltribes - Ideas Factory - The new way of R&D in the power of customers
Expand Online - Local recruitment for BelCompany using Google AdWords
Koozai - Best Local Campaign for The London Foot and Ankle Centre
MEC - Lloyds TSB: Bringing The Olympic Flame to Local Communities Through Search
MediaCom - Get Your Perfect Home Now
Best Low Budget Campaign
Interdigital Corporacion Tecnologica S.L. - Pastor Electrico (Electric Fences and Staff Business) Online Marketing Strategy
Kanvas Media - Low-budget SEO project for Canexel: Panda/Penguin problem-solving
Performics Spain - There is always a light at the end of the tunnel- How Kawasaki managed to kidnap the audience out of the most original enemy: Driving Schools
Verve Search - Eyes of the World for TaxiAdvertising.com
Best Integrated Campaign
iCrossing - Multichannel Digital for the Launch of Heathrow Boutique
Mindshare Turkey - TV & Search Synergy
Mindshare Worldwide - Mindshare Worldwide - Jaguar F-Type Integrated Campaign
Performics Spain - Digital Purchase powered by Brand Experience
Performics / Zed Digital Spain - Avoiding a crash: how to keep a successful campaign in difficult times
Receptional Internet Marketing Ltd - MajesticSEO & Receptional: An Integrated Marketing Match made in SEO Heaven
STEAK - Launch of Allianz Your Cover
ZenithOptimedia Poland - Garnier BB_2012
Best Mobile Campaign
Mindshare Turkey - Android Application Download
Mindshare Turkey - TV & Search Synergy
MediaCom - Get Your Perfect Home Now
Best Pan European Campaign
iProspect - Strategic Pan-European Paid Search Campaign
Performics - Managing 640 clients: Reckitt Benckiser Global SEO
Performics EMEA Centre - Electrolux Inspiration Range Wave 2
Performics EMEA Centre - ASUS Performance Awareness
Propellernet - Pan-European Search Consolidation for McArthurGlen Group – 2012/13
SoQuero GmbH - Best Pan European Campaign: SoQuero - HACH LANGE
Verve Search - The Organic Viking Invasion for Miinto
Best PPC Campaign
7thingsmedia - 7thingsmedia for Boux Avenue - Driving triple digit growth through budget blasts
Greenlight - L&G: Moving beyond bid management to drive 400% greater ROI
MEC - Lloyds TSB: Bringing The Olympic Flame to Local Communities Through Search
MediaCom - Get Your Perfect Home Now
Mediacom Turkey - Kliksa from # 0 to # 3 in Turkey.
Performics EMEA Centre - HP When Affiliates Become Competitors
Performics UK – O2 Future Timeline – Show Me My Future
Propellernet - SportsShoes.com - PPC For an Olympic Year
Best SEO Campaign
Distilled - SimplyBusiness.co.uk - Search Marketing Campaign
Greenlight - RS Components and SEO: Netting 1000% more revenue (£12 million), in just 3 months
Lenovo - Covario - Increasing Brand Awareness Through Search: The Lenovo story, and how we succeeded In the UK & Germany
MEC Global - Halifax.co.uk Savings Tax Year End Campaign
Mediaworks Online Marketing – Brantano
PERFORMICS FRANCE - Reverse engineering comes to the rescue of the biggest stores
STEAK - Carphone Warehouse SEO Strategy & Q4 SEO Campaign
Verve Search - The Organic Viking Invasion for Miinto
Best Blog
Judges felt the standard of entries in this category did not reach the required standard and therefore this award will not be presented.
Innovation
Found - The Foundry: The “Giving Something Back” Project - Free Community Tools for Performance Search Success”
Hydra - Hydra: The multi-faceted data aggregation and visualisation platform
Latitude Digital Marketing - Adwords Automation for the Automotive Industry
Linkdex - Linkdex Network
Majestic SEO - Majestic OpenApps API
mywebcamlock.com - mywebcamlock.com
Performics UK - Entertainment One UK - The Impossible
STEAK - Carphone Warehouse’s Snake Retro Game
Best PPC Management Software
Desmarkt - DEtool - Desmarkt's PPC tool
Lakestar McCann - “Plugging The Gap” - Identifying keyword conversion gaps between SEO & PPC
Marin - Marin Software
Swydo - Swydo: workflow and reporting software for online marketers facilitates the success of online marketers, PPC marketers in particular.
Best SEO Software
Analytics SEO - Analytics SEO Version 5.0
cyberpromote GmbH – Forecheck
Hydra - A Scientific and Intelligent Approach to SEO
Lakestar McCann - “Plugging The Gap” - Identifying keyword conversion gaps between SEO & PPC
Majestic SEO - Majestic SEO
Searchmetrics - Searchmetrics Suite, the latest version of Searchmetrics’ search and social analytics software
WooRank SPRL – WooRank
Best Agency
Bluerank Sp. z o.o
Distilled
GroupM Turkey
iCrossing
MediaCom iLab
Performics EMEA Centre
Propellernet
STEAK
Young Search Professional of the Year
Rocco Alberto Baldassarre - Zebra Advertisement
Eshe Brown - Propellernet
Sophie Coley - Propellernet
Sven De Meyere - The Reference
Ali Ersoy - GroupM Turkey
Cenkay Kılıç - GroupM Turkey
Zafer Kilic - GroupM Turkey
Jack Lockyer - Chapman Freeborn
European Search Personality of the Year
The winner of this category will be announced at the awards ceremony.
Grand Prix
There is no shortlist for this award. The winner will be announced at the awards ceremony.
TIME TABLE
